Welcome back to the Duck Pond Podcast where we bring on founders, creatives, and brilliant minds to get behind the scenes on how to bring a product onto store shelves. From branding, marketing, to packaging and hardships.
Today we're featuring Brittany Boeckle, founder of 3 snack brands, and we're diving into Knack Snacks, a healthy candy snack alternative that has been shaking up store aisles.
Brittany is a veteran in the candy game and knows exactly what it takes to go from 0 to 1 and from 1 to 100. And she's committed to zero food waste and using only sustainable and socially responsible cocoa suppliers
We’ll dive into:
• How Knack Snacks positions itself in the candy and snack market
• How Brittany bravely moved to a new country to launch her brand
• What it takes to grow a direct-to-consumer (DTC) brand in today’s crowded landscape
• Insights into marketing strategies that helped fuel rapid growth
✨ Learn how Knack Snacks is making candy smarter, healthier, and just as crave-worthy.